Promotion System Design Whit e-CRM at Univeristas Harapan Medan

Edy Rahman Syahputra, Boni Oktaviana Sembiring

Abstract


The number of new students is very important in the continuity of the running of the organization, because after all a private higher education institution still relies on its income from student tuition fees. To be able to attract new student candidates, UnHar Medan has taken steps to anticipate higher education competition. In order to create, improve and maintain its competitiveness, UnHar Medan must carry out the right promotion. Promotional activities carried out by distributing brochures and visiting schools for direct promotions. This is certainly less effective in the middle of the current pandemic. To help UnHar Medan in building a system-based promotion system, the researchers designed a promotion system. The method in designing the system uses e-CRM with the process of finding problems and solutions using the PIECES method. In designing a business process system using UML. The research result is a web-based promotion application system design.
Keyword : Promotion, e-CRM, PIECES, UML

Full Text:

PDF

References


Ashari, A. N., & Manikam, R. M. (2019). Analisa dan Perancangan Marketplace Bahan Bangunan Berbasis Website Pendahuluan Studi Literatur Metodologi. 1(3), 84–92.

Candra, R., Kom, S., Siswanto, A., Kom, S., Kom, M., Informatika, T., & Bangsa, S. D. (2017). Perancangan E – Customer Relationship Management Pada Pt . Samudera Bersaudara. Jurnal Informatika, 9(1), 67–76.

Chandra, W., & Oktarina, T. (2019). Perancangan Sistem Informasi Promosi Penjualan Pada Cv. Xyz Palembang. Jurnal Teknologi, 11(2), 163–168.

Emerson, A. R., & Mulyono, H. (2019). Analisis Dan Perancangan Sistem Informasi Promosi Berbasis Web Pada Betacam Studio Photografhy. Jurnal Manajemen Sistem …, 4(4), 368–377. http://ejournal.stikom-db.ac.id/index.php/manajemensisteminformasi/article/download/729/511

Irawan, A., Risa, M., Muttaqien, M. A., & Shinnay, A. E. (2017). Perancangan Sistem Informasi Penjualan Pakaian Pada Cv Nonninth Inc Berbasis Online. POSITIF : Jurnal Sistem Dan Teknologi Informasi, 3(2), 74–82. https://doi.org/10.31961/positif.v3i2.417

Purwanto, H., Sumbaryadi, A., & Sarmadi. (2018). E-Crm Berbasis Web Pada Sistem Informasi Penjualan Funiture. Jurnal PILAR Nusa Mandiri Vol. 14, No. 1 Maret 2018, 14(1), 15–20.

Rifai, M., Rosidi, A., & Syahdan, S. a. (2015). Relationship Management ) Pada Showroom Pt . Tropica Nucifera Industry Yogyakarta. Jurnal Ilmiah SISFOTENIKA, 5(1), 1–12.

Riyadi, E., Arkhadius, & Yoraeni, A. (2013). Perancangan Sistem Informasi Promosi Jenis Lukisan Berbasis Web. Jurnal Informatika, 1(2), 1–9.

Siregar, V. M. M. (2018). Perancangan Website Sebagai Media Promosi Dan Penjualan Produk. TAM (Technology Acceptance Model), 9(1), 15–21.


Refbacks

  • There are currently no refbacks.